Send us the list. Five days later, see what it is not telling you.
An operator reads your wine list by hand and sends back what it hides: bottles no market will price, cases nobody has touched since last summer, and wine past its window still carried as though it were young. Ordered by consequence within a value basis, not row count. Free, five houses a month, yours whether you buy anything or not.
Which lots cannot be valued at all today, and what it would take to reference them. Usually the Jura, the older Loire, and anything from a grower who sells out at the cellar door.
Cases nobody has touched
Cost tied up in lots with no depletion in twelve months, and what that is worth against your own GP rather than an industry figure.
Windows already shut
Wine outside its house service window, still on the list at the price it carried when it was young. This is the line that usually surprises people.
Concentration
Where the cellar leans too hard on one grower, one vintage or one region — which matters for an insurer and matters more if you ever sell.
What the list argues with itself about
Half-cases logged as singles, two growers filed under one surname, bin cards that disagree with the sheet, formats that will not parse.
The order to fix it in
each labeled by value basis each gap hides, so the first hour you spend is the one that pays for the rest.
How it runs
You send whatever you keep it inA BinWise or Backbar export, a Google Sheet three sommeliers have edited, a Numbers file, photographs of bin cards. No template and no minimum — one rack is enough to be worth reading.
An operator resolves it by handColumn mapping, producer matching, half-case splits, duplicate merges, bin collisions and vintages written four different ways. A person making decisions, not a parser assigning confidence scores.
The report lands in five working daysWhat came in, what was merged, what could not be resolved, and every gap each labeled by value basis it hides.
What happens to your list
Two people see it
The operator working it and Brian. No contractors outside that.
It is used for your report and nothing else
Not pooled with other cellars, not training data, not seeding a reference catalogue, not appearing in anyone’s demo.
Your name is never published without written consent
Not the house, not the logo, not a metric, not “a two-star in the Pacific Northwest”. Written agreement on the exact wording, or nothing.
Deleted on request, same day
One email. No retention argument and no exit form.
Why it is free, and why it is five
Free because the import is where these projects die, and because a report on your own cellar is the only argument worth making to somebody who has already been pitched four times this year.
Five because a person reads every list and five is what one person does properly. Every cellar has gaps. What the report tells you is which of yours are expensive.
Questions people ask first
Our wine list is a mess. Will it import?
Three sommeliers have edited that spreadsheet. Good luck.
Not cleanly, and Aivin says so on screen rather than committing bad rows quietly. Half-case splits logged as singles, two growers filed under one surname, Ch. and Château as separate producers, bin cards that disagree with the sheet. An operator resolves that queue by hand, once, and you sign off before anything commits.
Who owns the cellar data and the pairing notes?
If I leave, does my work leave with me?
The property does, and it exports complete in CSV or JSON without asking us. Your pairing corrections go with it, attributed to whoever wrote them. Nothing is pooled across houses and nothing trains a shared model, because a cellar list is commercially sensitive and so is knowing what you paid for it.
What can we actually buy from Aivin today?
Is this software I can use, or a pitch deck?
The free cellar report, delivered by a person in five working days, and nothing else. Subscriptions open to founding houses when their room goes live, and every price is already published so you can decide without booking a call. Nothing is invoiced until a room is live and you have signed off on it.
How long does it take to get a cellar into Aivin?
My team does not have time for an implementation.
Five to ten working days per property, and an operator does the work rather than your floor team. Send whatever you keep the list in — an export, a shared sheet, photographs of bin cards — and sign off on the resolved queue before it commits. Nothing to install and nobody to train.
